andy_g » Sat May 19, 2012 11:49 am wrote:from ayre's statment"
“The Carling Cup and The FA Cup don’t generate the revenue and the success that is needed to keep investing. If you want to be successful, you have got to keep investing. People don’t want to hear that football is a business. They want to see us put lots of money into the football team and win lots of trophies and games.
“
But you have got to have both. You have got to have continued progress in the league. If you don’t do well in the league and you don’t get into the Champions League, you are writing cheques from your own pocket, aren’t you? That is not a sustainable way going forward."
correct me if i'm missing something glaringly amiss here, but isn't he suggesting that cup success needs to happen
alongside better league performance?
alongside getting into the CL places? he's correct in saying that the cups don't generate as much revenue, and we need more revenue to compete. this football club will never turn its back on the romance and glory of the cups as the fans would just not allow it. but we have to be realistic and make sure that we don't fall even further behind where the real modern action is. this club was always as much about its european standing as it was about its domestic records and we don't want to lose that.
i think ayre and the owners are pragmatic enough to understand that. we all suspected they would be ruthless if it looked like we might underachieve and we were right. lets give them at least another season, as we would have done for kenny, to see if they get it right.
I understand your concern that people are jumping to conclusions Andy ,but its not that section of Ayres sound bite that fans are taking umbrage over
Its this snippet that leaves us most disconcerted .
Ayre revealed not even winning the FA Cup would have saved the Anfield legend as the club’s lowly eighth-placed finish in the Premier League ultimately made terminating his contract “a very simple decision” by FSG, who had targeted Champions League qualification.
It was revenue streams which ultimately proved Dalglish’s undoing. Despite winning the Carling Cup and reaching the FA Cup final, the Reds’ failure to finish in the top four in the Premier League meant the club missed out on a potential windfall of around £40million from Champions League qualification.
“Winning the FA Cup wouldn’t have made any difference – it was never about an individual result. It was always about taking a review of the season in full
Winning the FA cup would have made a massive difference ,because it would have been far less plausible a decision in ridding the club of a Legend .
I'm guessing people, posters ,and fans will eventually see through the red mist that has descended following Dalglish's sacking ,and maybe see this
statement in a different light ,but until such time when our nerves are less frayed at the prospect of becoming just another run of the mill participant
in a race which is becoming all the more geared towards the favourites ,then we will just have to wait for the disappointment of this decision to subside .